Businesses Promote Eco-Friendly Stance with RecycleBank
Companies have a way to market eco-friendly attitudes by teaming up with RecycleBank, a company that tries to get households to recycle by offering coupons from businesses like Starbucks, Bed, Bath & beyond, and Staples, Forbes reports (via Triple Pundit).
The goal is to increase municipalities’ recycling rates – and lower their landfill costs – by enticing constituents with coupons. RecycleBank collects a facilitation fee less than the amount saved by the municipality; customers get aluable coupons; and businesses get an environmental campaign that’s visible to consumers.
RecycleBank tracks each household’s contribution by providing containers embedded with radio frequency identification tags that correspond to each household address. Scanners on sanitation trucks record the weights of each pickup in RecycleBank’s database. Each household gets an account number and can track their recycling points.
RecycleBank has 300 local and national retail partners – see some of the big names here. By the end of next year, the company expects to service more than 250,000 homes.
Stay Up-to-Date On Environmental Management, Energy & Sustainability News with EL's Free Daily Newsletter
Energy Manager News
- Bridgewater, MA, Gets $231,000 Efficiency Grant
- Biomass Group Studies Role in Clean Power Plan
- Rockleigh Borough Installing LEDs, Low Energy AC
- PHG to Build Big Gasification Plant for Sevier Solid Waste
- Energy Profile of Commercial Buildings Changing
- Smart Meter Market Surging
- Modular Data Centers Cut Construction Costs
- Failure to Build Energy Infrastructure Could Cost New England $5.4B