Bright Planet Readies Launch of First Green Credit Card in U.S.

March 12, 2007

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Bright Planet plans to launch the first U.S. credit card that cancels out your carbon output, AP reports. The Bright Card, set to launch in May, invests the reward points most credit cards offer in clean-energy projects.

The company will initially focus on supporting renewable energy resources such as wind turbines, though it plans to expand its portfolio as Bright Card membership grows. Cardholders will also be able to see where their dollars go and how their reductions are taking place.

The company has not announced whether the card will be a MasterCard, Visa or other type of card. Patti Prairie, a former senior vice president at American Express is Bright Card’s CEO.

Similiar cards are offerred in Europe. Bank of America has announced that it’s also planning a green credit card for the U.S.

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