Williams-Sonoma, American Girl, Others Add DMA’s Recycling Logo
Beginning this summer, member companies of the Direct Marketing Association can add “Recycle Please” logos to their catalogs and direct mail pieces.
The logo will direct consumers to the Association’s Recycle Please Web site, where they can find information, tips, and resources on recycling.
Some of the DMA member companies that have already committed to supporting the Recycle Please Campaign include: Adam & Eve. GTM Sportswear, American Girl, L.L.Bean, Barbie Collector, McFeely’s Square Drive Screws, Bass Pro Shops, National Geographic Society, CM Almy, ParadyszMatera, Consumers Union, Potpourri Group, Daedalus Books & Music, Prestwick House, Crow’s Nest Trading Company, Ross-Simons, CTA, Scottish Gourmet USA, Diamond Envelope Corporation, Swiss Colony, Eximious, THT Designs, Fairytale Brownies, Verso Paper, Geerlings & Wade, and Williams-Sonoma.
The plan is similar to an initiative that the Magazine Publishers of America launched to get readers to recycle their magazines.
Environmental discussions about catalog companies usually revolve around what paper is used in catalogs and whether or not it comes from environmentally friendly, sustainably harvested sources.
Energy Manager News
- 30 Environmental Advocacy Groups Call on NARUC for Holistic Rate-Setting Guidelines
- New York State’s Summer of Energy
- Chicago Church Strives for Energy Efficiency
- Small, Medium Size Commercial Building Efficiency Market to Grow
- ERC: Price Benchmark Trends Week Ending June 24, 2016
- FERC Rules Against Tri-State Fee on Local Renewable Power
- Marin Clean Energy to Reduce Rates and Expand Service Area in September
- Drama Aside, Tesla’s Acquisition of SolarCity Makes Sense