http://www.environmentalleader.com/2007/06/21/media-companies-face-unique-csr-issues/ Environmental Leader Wed, 23 May 2012 19:06:07 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.environmentalleader.com/2007/06/21/media-companies-face-unique-csr-issues/comment-page-1/#comment-1823 Lyn Brown Fri, 22 Jun 2007 14:44:54 +0000 http://www.environmentalleader.com/2007/06/21/media-companies-face-unique-csr-issues/#comment-1823 It's awfully difficult to reconcile the view that a company can be a leader in sustainability while delivering enjoyment that glorifies violence and perpetuates stereotypes. While this may not be what Warner Bros. does, there are an awful lot of video games based on that 'entertainment' premise. Makes me wonder how a socially conscious generation can be against pesticides, GMOs, and genocide yet 'enjoy' playing Crime Theft Auto for hours on end? Ultimately those of us in the CSR arena have to address the disconnect between our politically correct C-suite rhetoric on sustainability and our commercial actions. The credibility gap is painfully obvious. It’s awfully difficult to reconcile the view that a company can be a leader in sustainability while delivering enjoyment that glorifies violence and perpetuates stereotypes. While this may not be what Warner Bros. does, there are an awful lot of video games based on that ‘entertainment’ premise. Makes me wonder how a socially conscious generation can be against pesticides, GMOs, and genocide yet ‘enjoy’ playing Crime Theft Auto for hours on end? Ultimately those of us in the CSR arena have to address the disconnect between our politically correct C-suite rhetoric on sustainability and our commercial actions. The credibility gap is painfully obvious.

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