Environmental Leader

Live Earth is discussing more of the initiatives its implementing to keep the event green and says it will provide concert venues with the tools and guidelines needed to continue environmentally conscious activities after Live Earth is over.

In addition to recycling or composting plastic bottles and containers on-site at all locations, the Live Earth venues will optimize lighting to reduce energy consumption and exchange inefficient bulbs for efficient ones. A combination of solar, wind, and biofuel generated power will be sourced to power all energy sources including lighting, air circulation, musical equipment and amplifiers. Live Earth has also introduced a variety of ways to reduce the garbage produced by the shows.

Specifically, Giants Stadium will use a triple-stream system, likely its first in its 30-year history which combines waste, compost and recycling and aims to more than double the diversion rate of materials that will avoid landfills on the day of the show. In an effort to reduce waste generated at the concert, official partner, Pepsi Co. estimates it will recycle more than 200,000 bottles and cans -? preventing at least 10 tons of waste from going to landfills and saving enough electricity to power 5,110 homes for a 24 hour period -? the same amount of time concerts will last. In addition, Live Earth has partnered with Evite to offer ticket holders a way to meet up with friends and organize carpools to and from the concert. Biodegradable tableware provided by Aramark will be used for food and beverage services and any signage present in the venue will be made from bio-material that will eventually be composted or reused.

At London’s Wembley Stadium, on-site generators are currently being tested to run on 99 percent biodiesel on July 7th while all aluminum cans collected from the Live Earth event will be recycled and a payment of .025 pence will be aggregated and donated to local nonprofits, which is a system Wembley stadium put in place earlier this year. Wembley’s long term goals include plans to recycle used chewing gum to help resurface children’s playgrounds.