July 5, 2007
SC Johnson Launches Green Website
SC Johnson has a new section on its corporate website devoted exclusively to the company’s sustainability initiatives. It features videos and interactive games and identifies ways consumers can lighten their environmental footprint.
As expected, SC Johnson’s brands like Shout, Windex, Ziploc, Scrubbing Bubbles and OFF are represented.
The web site highlights SC Johnson’s initiatives, as well as discussions of environmental topics. It also tells SC Johnson’s environmental history on its four key sustainability platforms -? greener products, conserving resources, preventing diseases, and creating stronger communities.
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