July 31, 2007

Xerox Introduces ‘Green’ Paper

Xerox’s new environmentally friendly, cut-sheet “High-Yield Business Paper” isn’t as white or as smooth as the kind most businesses run through their copiers and laser printers, and it yellows badly as it ages, The Wall Street Journal reports. But compared with average 20-pound bond paper, Xerox says it requires half as many trees and fewer chemicals and less energy to manufacture. Sheets weigh about 10 percent less, reducing postage and trucking costs.

Whether businesses are willing to buy a lower-quality, greener product - even if it costs less  - remains to be seen, according to the article.

The product will initially be targeted at large-volume users including direct-mail companies, financial-report printers and makers of business forms. Later, it will expand to the office market.

Merilyn Dunn, an analyst at InfoTrends, predicted the paper will be used for transactions such as invoices and phone bills where people don’t care about long-term archiving of documents.

Last year, Xerox announced that it had invented a way to make “erasable paper” whose printed text or images last only a day -  so that the paper can be used again and again.

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