August 16, 2007
MTV Gives ‘The Real World’ Green Slant
MTV’s 20th season of The Real World will have a green slant, Green Options reports.
The newest Real World house is going to be built using eco-friendly building principles. Plans include solar energy, bamboo flooring, recycled glass counters, some sustainable furniture and recycled decor, Energy Star appliances, a solar heated swimming pool and energy efficient lighting.
Bunim-Murray Productions, the longtime producer of the series, claims that it is also trying to green up its production practices through energy-efficiency and carbon offsetting with the goal of becoming carbon neutral.
It looks like there are lots of advertising opportunities with eco-friendly products and practices being promoted throughout the series.
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