August 30, 2007

Volkswagen To Offset Projected Emissions Of Cars

Bookmark and Share Email this story Print this post Add your comments

Volkswagen of America plans to offset the carbon emissions of projected consumer use. From September 1, 2007, until January 2, 2008, vehicles sold by Volkswagen will have carbon emissions offset for the first year of ownership.

In addition, the Volkswagen site will show the carbon footprint calculation of vehicles alongside statistics on fuel efficiency, speed, and price, when they use the “Build a VW” feature, according to VW.

The offsets, from Carbonfund.org, will support the land acquisition and reforestation of 1,100 acres of habitat in the Lower Mississippi Alluvial Valley, Louisiana. The offsets will be based on the average annual emissions for each different type of model sold in the four-month period.

Volkswagen says it will encourage customers to continue to offset their emissions via a carbon calculator on a Volkswagen of America micro site hosted by Carbonfund.org.

Bookmark and Share Email this story Print this post Add your comments

Advertisers

Join the Discussion

Reader Comments

If all I have to do is purchase an offset we can settle this climate change thing tomorrow.
But I thought we also had to do something – change a bulb, push the mower etc.
Anyone (in the western world) can write a cheque. I wonder what tangible action VW is taking to reduce their own corporate footprint.

Andrea,
I don’t see stated nor implied in the article anywhere that doing this project is supposed to solve climate change by itself. Nor does it imply in any way that it is all that VW is doing (have you checked their web site?). Every offset organization–both the providers and the partners–understand that offsetting is just one small part of the many things that need to be done to fight climate change.
The fact is that Volkswagen did not have to do this at all. Repeat: they did not HAVE to do anything at all. They are investing real dollars to make an environmental commitment that they could have just kept for themselves and their stockholders. I have a hard time criticizing that.

That’s a little dismissive. Writing a check in this case restores carbon sequestering wetlands and enhances all our lives. VW is being a good corporate citizen and trying to spread the idea that JUST changing a light bulb is not enough. Reforestation is vital too.

VW and Audi are both excellent corporate citizens and are working hard on limiting CO2 emissions. Let’s give them a little encouragement rather than a slap in the face.

BTW, I am intending on switching my car and minivan to the VW and Audi dieselized equivalents thus cutting my CO2 emissions by about 30%. As for the rest, I will be picking up fryer oil and converting it into biodiesel, thus offsetting the rest.

VW’s offset plan is based on a few misunderstandings. Preparing the 1,100 acres is likely to release more carbon into the atmosphere than newly planted trees will absorb. Those trees may, over decades, become net carbon sinks/absorbers but that depends on them surviving the climatic changes which are already beginning and which could kill them. In the meantime, the emissions from driving VWs will be adding to the climate problem from the moment they are driven. Any accountant would question the validity of equating actual emissions NOW with possible absorbtion over a period of decades IN THE FUTURE.

VW has always been a good environmental company. I agree that they are doing more than most, but we can all do more without writing checks, but lets not be so quick to judge those who are least doing something.

Get EL Daily in your inbox, subscribe to free newsletter

Recent Daily News [ see all ]

  • 02/09/2010
  • 02/08/2010
  • 02/05/2010

Recent Jobs

Post a Job
Jobs powered by Simply Hired

Comments and Discussions

John Bergdoll on Accidental to Purposeful Sustainability: Using What You Already Have to Grow Sustainability
"I was following the logic your article..."

Liz Amason on Clorox Comes Clean With Chemical Content on Web Site
"But look at their ingredients listings. For example, their regular liquid bleach..."

Rigidflexibility on Companies Going Green Should Ignore Green Consumer
"I was about to market a metal working fluid that is 98>% Soybean oil and..."

Stuart on Canadian Environment Minister Denounces Quebec Vehicle Emissions Regs
"Canadians have been waiting for the feds to act on climate change for..."

Steve Wolford on Sports Teams Embrace Sustainability
"Hello Environmental Leader, We just returned from the National Sport Forum in Baltimore. Team and..."

Mauibrad on Bipartisan Senatorial Effort Seeks Cap and Trade for non-CO2 Emissions
"Finally some enlightened ideas out of Congress!"

Cameron Green on Data Centers Can Apply for Energy Star Rating in June
"I did a blog post about this. Essentially PUE doesn’t give you very much..."