September 6, 2007

McDonald’s Climate Pledge Promo Crashes Japanese Govt Website

Bookmark and Share Email this story Print this post Add your comments

A Japanese government website crashed Wednesday as people visited the site to take advantage of a McDonald’s offer for a half-price Big Mac in exchange for pledging to fight global warming, AFP reports.

People had to download a form from the environment ministry’s website and check off ways they would reduce carbon dioxide emissions.

McDonald’s is one of more than 80 companies offering goods or other prizes to help the government’s drive to reduce greenhouse gases – none of the other corporate offers crashed the system.

Most visits were just after 9:00am which, according to a ministry official, indicates that many people were thinking about Big Macs as they started work.

Bookmark and Share Email this story Print this post Add your comments

Advertisers

Join the Discussion

Get EL Daily in your inbox, subscribe to free newsletter

Recent Daily News [ see all ]

  • 11/06/2009
  • 11/05/2009
  • 11/04/2009

Industry Voices [ see all ]

Greening the Automotive Supply Chain

Greening the Automotive Supply Chain

A Roadmap for a Renewable Energy Partnership

A Roadmap for a Renewable Energy Partnership

Forest Carbon Core to Climate Change Deal

Forest Carbon Core to Climate Change Deal

ARPA-E Deserves Support

ARPA-E Deserves Support

VCS and CarbonFix Tops in Review of Forestry Carbon Standards

VCS and CarbonFix Tops in Review of Forestry Carbon Standards