October, 2007

NBCU Details Green Programming

NBCU Details Green ProgrammingNBC Universal announced details for more than 150 hours of environmentally themed content that will inolve all of NBCU's divisions across multiple platforms for the week of Nov. 4 - 10. Additionally, the company announced ...

October 25, 2007

Corning Joins Performance Track, Coke & Baxter Add Facilities

Corning Joins Performance Track, Coke & Baxter Add FacilitiesCoca-Cola, 3M and Corning facilities are among 55 new members of EPA's National Environmental Performance Track Program. The latest members bring the total number in the program to nearly 500. Performance Track members come ...

October 24, 2007

Almost 1 Million Take Energy Star’s ‘Change A Light’ Pledge

Almost 1 Million Take Energy Star’s ‘Change A Light’ PledgeThe 20-day national Energy Star Change a Light Bus Tour concluded yesterday with nearly 1 million Americans pledging to change more 2.6 million lights to help fight climate change. The EPA says this represents ...

October 24, 2007

Ogden Launches Green Shopping Site

Ogden Launches Green Shopping SiteOgden Publications, home of magazines such as Utne Reader, Mother Earth News and Natural Home, has launched EarthMoment.com, a shopping portal that dedicates half of its commission-based revenues to carbon offsets. Ogden says that ...

October 24, 2007

72% Of Consumers Have Made Purchase Based On Cause Marketing

72% Of Consumers Have Made Purchase Based On Cause MarketingSeventy-two percent of consumers say that they have purchased a brand because it supports a cause they believe in, according to the 2007 PR Week / Barkley Cause Survey (PDF). Corporate respondents say ...

October 24, 2007

Rachel Ray Switches To Recycled Paper

Rachel Ray Switches To Recycled PaperEveryday with Rachael Ray has announced that the magazine will be printed on 85 percent recycled paper, Folio reports. “Starting this month, we’re printing our magazine on recycled paper and saving 11,500 trees with ...

October 24, 2007

Does Anyone Read Your CSR Report? Year 2

Does Anyone Read Your CSR Report? Year 2In the four days following the release of its fiscal 2007 Corporate Social Responsibility report, Sun received 869 unique visitors to the report and about 12 requests for printed copies (Sun only produced a ...

October 24, 2007

GE To Spend $1 Billion On Ecomagination R&D

GE To Spend $1 Billion On Ecomagination R&DGE will invest more than $1 billion on cleaner technology research and development for 2007, drawing closer to its pledge to invest $1.5 billion annually on ecomagination R&D by 2010. One of four GE ecomagination ...

October 24, 2007

Wausau Brochure Gets Art Directors, Sustainability Directors On Same Page

Wausau Brochure Gets Art Directors, Sustainability Directors On Same PageWausau Paper has released a 15-page brochure, “Imprinting Your Vision for Sustainability on Paper,” which explores how environmental partnerships can further advance sustainable business practices. “This piece is not just another print promotion," says ...

October 24, 2007

Canon U.S.A. Receives ISO 14001 Certification

Canon U.S.A. Receives ISO 14001 CertificationCanon U.S.A. says that all of its facilities in the U.S. and Canada have received ISO 14001 Certification. Canon has established an Environmental Management System to ensure that the Company’s activities, products and services have ...

October 24, 2007

Lenovo Delivers First EPEAT Gold Monitor

Lenovo Delivers First EPEAT Gold MonitorLenovo has introduced the first EPEAT Gold rated monitor -? the ThinkVision L193p -? as part of a new portfolio of PC monitors designed for business users. “With the first PC monitor rated EPEAT ...

October 24, 2007

Bioplastics Carve Out Niche

Bioplastics Carve Out NichePlastics made from corn and other plants are carving a tiny niche from the market for conventional petroleum-based plastics and being touted as green alternatives for everything from bulk food containers to lipstick tubes To ...

October 23, 2007

HP Data Center Reduces Energy Use 40%

HP Data Center Reduces Energy Use 40%Hewlett-Packard announced that a new data center in Bangalore, India, has achieved energy savings of up to 40 percent due to the use of 7,500 sensors and software to constantly make temperature corrections based ...

October 23, 2007

EL Pro Alcan Releases Corporate Sustainability Report

Alcan Releases Corporate Sustainability ReportAlcan has released its 2007 Corporate Sustainability Report, CSRWire reports. The report builds on the 2006 report with updated 2007 content, data and examples, according to Alcan. Discussion of strategies and performance continues to ...

October 23, 2007

Macy’s, Johnson & Johnson, Kohl’s Among Green Power Award Winners

Macy’s, Johnson & Johnson, Kohl’s Among Green Power Award WinnersEPA has recognized 17 organizations that make up this year’s green power purchaser award winners, a mix of Fortune 500 companies, businesses, municipalities and a university. The combined commitments of these organizations amount to nearly ...

October 23, 2007

Green Grid Completes Three Technology Deliverables

Green Grid Completes Three Technology DeliverablesThe Green Grid has announced the completion of three deliverables from its Technical Committee. The deliverables made available to members today include: • Qualitative Analysis of Power Distribution Configurations for Data Centers • ...

October 23, 2007

Mitsubishi Electric Announces Plan To Cut CO2 Emissions 30%

Mitsubishi Electric Announces Plan To Cut CO2 Emissions 30%Mitsubishi Electric Corporation has released (PDF) a long-term environmental management vision dubbed “Environmental Vision 2021.” The target year, 2021, commemorates the 100th anniversary of the company’s founding. On the global warming front, the company ...

October 23, 2007

Global Energy Roadmap Published

Global Energy Roadmap PublishedThe InterAcademy Council released a report today commissioned by the governments of Brazil and China identifying and detailing the scientific consensus framework for directing global energy development. "Lighting the way: Toward a sustainable energy ...

October 23, 2007

Timberland Launches TV Ads, Offsets Campaign Emissions

Timberland Launches TV Ads, Offsets Campaign EmissionsTimberland is running TV ads for its new Earthkeepers boots. The company has estimated the carbon-dioxide emissions associated with the energy used to broadcast the ad, and is offsetting them with a wind farm in ...

October 22, 2007

California To Sue Over Inaction On GHG Rules

California To Sue Over Inaction On GHG RulesCalifornia plans to sue the Bush administration this week to demand action on the state's request to restrict greenhouse emissions from cars and trucks, The Associated Press reports. The state says it has waited too ...

October 22, 2007