December, 2007
McDonald’s Green Initiatives Different For Individual Markets
McDonald's has discovered that with 31,000-plus restaurants in in 118 countries, coming up with one environmental blueprint for all of its restaurants is impossible, Reuters reports. Instead, the company is trying out a number ...
PepsiCo Releases CSR Report
PepsiCo has released its Performance with Purpose Corporate Sustainability Report for 2006-2007.
Here are some of the numbers:
Frito-Lay North America (FLNA) reduced its fuel, electricity and water consumption by 4%, 1.6% and 6% respectively ...
XBRL Could Push Sustainability Reporting Into The Realm Of The CFO
The Global Reporting Initiative's creation of an extensible business reporting language taxonomy for the many indicators itemized in its sustainability framework, could automate sustainability reporting in much the same way that the SEC believes ...
HGTV Lines Up Sponsors For Green Home Giveaway
Shaw Industries, Sears, General Motors, SCJ, Kohler, Caesarstone and Rechargeable Battery Recycling Corporation have signed on as sponsors for HGTV's Green Home Giveaway. The show will highlight their products.
HGTV is building the "green" home ...
Hitachi Releases Green Goals, Establishes ‘Chief Env. Strategy Officer’ Post
Toyota Faces Hybrid Challengers
Honda chief Takeo Fukui says the company will battle Toyota for eco-supremacy in the years ahead, Business Week reports. That's not an easy task, the Prius alone accounted for 50 percent of all hybrid ...
States Line Up To Sue EPA Over Emissions Waiver Rejection
Yesterday, the EPA ruled on California’s waiver request by handing automakers a victory and denying California the right to set its own tougher-than-federal vehicle emission standards. At the time, Governor Arnold Schwarzenegger vowed to ...
Green IT Leaders Give 2008 Predictions
40 Million ‘Green Boomers’ In U.S.
Forty million boomers use their purchasing power to buy environmentally safe brands, according to a survey from AARP Services and Focalyst.
This large, green boomer segment is often more demanding of quality in the ...
Green Design Meets Prefab Homes
Michelle Kaufmann talks up sustainable design for the Dwell Design Leaders Series.
IBM Releases Corporate Responsibility Report
IBM issued its 2007 Corporate Responsibility Report titled "Global Citizenship," presenting results of the company's environmental programs.
Some 2006 numbers:
IBM’s procurement of renewable energy and renewable energy certificates increased from 11M kWh in 2001 to 368M ...
Whole Foods Plans Nationwide Plastic Bag Ban
Whole Foods Market is no longer offering plastic grocery bags at the checkouts in its two stores in Austin, Texas. The company says that the move in Austin, where the supermarket is headquartered, is ...
First Look Studios Pushes Green Packaging, Launches Tree Planting Program
First Look Studios is collaborating with Shorewood Packaging, a business of International Paper, on a tree planting program that will offset the emissions generated from the manufacture of one million DVD packages.
The studio ...
EPA Rejects California Emission’s Waiver Request, Legal Battle Ahead
After a wait of two years, the EPA has ruled on California's waiver request by handing automakers a victory and denying California the right to set its own tougher-than-federal vehicle emission standards. Governor Schwarzenegger has ...
Waste Management Signs Green Sponsorship Deal With NFL’s Rams
In a thee-year, low-seven-figure deal, Waste Management has signed on as the founding sponsor of the St. Louis Rams' new 4R environmental platform, St. Louis Business Journal reports.
Other than the green marketing platform, Waste ...
Cisco To Implement Department-Level Carbon Quotas
Cisco plans to launch a new program that will give each department within its business a carbon quota, BusinessGreen reports. The company will pilot the program early next year with a company-wide roll out ...
BSR Guide Looks At Market-Based Mechanisms Related To The Environment
Business for Social Responsibility has published "The New Markets for Environmental Services: A Corporate Manager's Resource Guide to Trading in Air, Climate, Water and Biodiversity Assets” (PDF).
The guide is meant to be an ...
Presentation On Greening Corporate Fleets
Nigel Underdown, speaking on behalf of the Energy Saving Trust, at the 2007 Fleet News' Hit for Six Conference.
48% Of Consumers Think Direct Mail Accounts For Half Of Municipal Waste
U.S. Consumers think that direct mail does more harm to the environment than is actually the case, according to research from DMNews and Pitney Bowes.
The survey (PDF) found that negative perceptions of mail’s environmental ...
San Francisco Launches Carbon Offset Program
Rather than funding replanting tree farms in other hemispheres or investing in alternative power systems on the other side of the planet, San Francisco has created the San Francisco Carbon Fund, a first-ever city-based carbon ...
