December 5, 2007
Environmental Activists Get Media To Run Bogus USCAP Story
Rising Tide North America, a loose-knit group of students and workers for nonprofit organizations, posed as phony public relations officials and targeted energy reporters around the world on Monday with e-mails and telephone calls claiming that a legitimate group of 33 businesses and environmental groups, the United States Climate Action Partnership, had agreed to slash emissions, blamed for warming the earth, by 90 percent by 2050 and had called for a moratorium on new coal plants, Reuters reports.
Rising Tide activists said they had done dozens of interviews with media and even received calls from real USCAP member companies about the website and press release. At least two media outlets, The Dallas Morning News and the New Zealand Herald, ran the story. You can see the Dallas Morning News’ take on the hoax here.
The group backed up their press release by setting up Web sites for a phony public relations company and another claiming to be the new U.S. CAP site, using its official logo.
USCAP members include General Electric, DuPont, Alcoa, Caterpillar, Duke Energy, PG&E, FPL Group, PNM Resources, BP, and Lehman Brothers.
Advertisers
Pew Center Conference: Corporate Energy Efficiency
Reduce energy consumption, lower emissions and save money. >>
Recent Daily News [ see all ]
- 02/09/2010
- 02/08/2010
- 02/05/2010
- Caterpillar Puts Weight Behind $1.5B FutureGen CCS Project
- WR Grace Targets 20% Energy Intensity Cuts
- As UK Cap and Trade Falters, Government May Prop Up Carbon Prices
- Federal Government Proposes Climate Change Office
- University of Florida Football Complex Uses 25% Less Energy Than Similar Buildings
- 34% of Execs Cite Economy As Impediment to Adopting Sustainability
- Energy Storage Project Aims to Extend Utility of Solar Power
- Ford to Debut Electric Commercial Van
- SF OKs $150M in Property Tax Financing for Energy Efficiency, Renewables
- BNSF Signs Deal for Measuring Energy Efficiency
- Roundup: GE, IBM, Audi ‘Green Police,’ EU Carbon
- Accidental to Purposeful Sustainability: Using What You Already Have to Grow Sustainability
- Holiday Inn Express, Bardessono Boast Energy Efficiency, Renewables
- Massachusetts Adds $20M in Solar to 12 Wastewater Plants
- Novo Nordisk Cuts CO2 Emissions by 32%, Water Use by 20%
- Roundup: Dr. Suess Cease-and-Desist, Philips, EPA, Melting Drywall
- Canadian Environment Minister Denounces Quebec Vehicle Emissions Regs
- Energy-Efficient Lighting Saves Canadian Tire $6M in 2009
- Pixar Data Center Saves Money Via Cold Aisle Containment
- HVAC Software Helps University of Texas Save $500K a Year
- Data Centers Can Apply for Energy Star Rating in June
- Rytec’s Fast Cold Storage Door Helps Save Energy
- Burt’s Bees Decreases Waste to Landfill by 51.5% in 2009
- National RES Would Benefit Southeastern, Manufacturing States
- TBR Evaluates Sustainability Strategies at Dell, CSC, Cisco
- CEO Report Envisions $6 Trillion in Sustainable New Business Opportunities
- IBM ‘Cloud Computing’ Data Center Saves 15% in Energy Costs
- Bipartisan Senatorial Effort Seeks Cap and Trade for non-CO2 Emissions
- Collapsible Ocean Shipping Container May Help Reduce Emissions
- To Ensure Future Compliance, Utility Asks for CO2 Limits
- Analyzing Energy-Efficiency Metrics Can Reduce Energy Use in Data Centers
- Goose Island Touts Low-Carbon Brew
Charts [ see all ]
Popular Topics
Energy Efficiency
Data Center
Emissions
Facilities
Electricity
Sustainability
Water
Supply Chain
Efficiency
Green Marketing
Strategy & Leadership
Research
Fleets & Transportation
Carbon Finance
Conventional Energy
Clean Energy
Waste & Recycling
Paper & Packaging
Policy & Law
Utilities
Construction
Comments and Discussions
John Bergdoll on Accidental to Purposeful Sustainability: Using What You Already Have to Grow Sustainability
"I was following the logic your article..."
Liz Amason on Clorox Comes Clean With Chemical Content on Web Site
"But look at their ingredients listings. For example, their regular liquid bleach..."
Rigidflexibility on Companies Going Green Should Ignore Green Consumer
"I was about to market a metal working fluid that is 98>% Soybean oil and..."
Stuart on Canadian Environment Minister Denounces Quebec Vehicle Emissions Regs
"Canadians have been waiting for the feds to act on climate change for..."
Steve Wolford on Sports Teams Embrace Sustainability
"Hello Environmental Leader, We just returned from the National Sport Forum in Baltimore. Team and..."
Mauibrad on Bipartisan Senatorial Effort Seeks Cap and Trade for non-CO2 Emissions
"Finally some enlightened ideas out of Congress!"
Cameron Green on Data Centers Can Apply for Energy Star Rating in June
"I did a blog post about this. Essentially PUE doesn’t give you very much..."
Join the Discussion