Environmental Leader

Public relations is taking a backseat to accounting when it comes to sustainability reports, the Financial Times reports.

“No longer is this an issue you can delegate to a function that works offline,” says David Phillips, senior corporate reporting leader at PwC. “It is mainstream and the responsibility of the CFO and CEO.”

This week, that view will be further reinforced with the publication of a report by the Prince of Wales’ Accounting for Sustainability project, which will focus on how to “embed” sustainability considerations into general corporate thinking, but also on how to report these efforts.

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