Toyota To Launch Plug-In Hybrid, Prius Brand Could Spread
Toyota plans to lease plug-in hybrid cars, that recharge from electrical outlets, by 2010, Boston Globe reports. The move puts Toyota in direct competition with General Motors, which has announced plans to sell its own plug-in hybrid vehicle, the Chevrolet Volt, sometime around 2010.
In other news, Jim Lentz, president of Toyota Motor Sales USA, said that the company has been so successful marketing Scion and Lexus cars as a brand that it may use those lessons to support a lineup of hybrid vehicles under the brand of Prius, the Associated Press reports. Prius has been the top seller in the U.S. hybrid market. Last year, Toyota sold more than 181,000 Prius hybrids, a 68% increase from the previous year. Hybrids currently account for more than 2 percent of domestic vehicle sales.
Stay Up-to-Date On Environmental Management, Energy & Sustainability News with EL's Free Daily Newsletter
Energy Manager News
- Bridgewater, MA, Gets $231,000 Efficiency Grant
- Biomass Group Studies Role in Clean Power Plan
- Rockleigh Borough Installing LEDs, Low Energy AC
- PHG to Build Big Gasification Plant for Sevier Solid Waste
- Energy Profile of Commercial Buildings Changing
- Smart Meter Market Surging
- Modular Data Centers Cut Construction Costs
- Failure to Build Energy Infrastructure Could Cost New England $5.4B