The Executive’s Daily Green Briefing

February 6, 2008

HP Recycles 250 Million Pounds in 2007

hp2502.jpgHP announced it has recycled nearly 250 million pounds of hardware and print cartridges in 2007, a 50 percent increase over 2006. HP also reused 65 million pounds of hardware to be refurbished for resale or donation, increasing its annual reuse rate 30 percent. One recent article noted HP’s ability to use recycled plastics for new inkjet print cartridges.

In 2007, HP surpassed its goal to recycle one billion pounds of technology equipment and is on target for its 2010 goal of 2 billion pounds. Some 2007 highlights include 170 million pounds in Europe, the Middle East and Africa, 65 million pounds in the Americas and 13 million pounds in Asia Pacific.

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The Bottom Line

Marketing

Consumers Reward Good Corporate Behavior - Unless There’s A Big Sale

Green Meetings Don’t Have To Cost More Green

Green Marketing Campaigns Not Sticking

Emissions

Mars Snackfood Unwraps Landfill Gas Project

Honeywell, Airbus, JetBlue, IAE Developing Aviation Biofuel

EnerNOC Buys Offsets To Remain Carbon Neutral

Hi-Tech

EPS Developing Energy Use Monitoring System

Dell To Increase PC Energy Efficiency 25% By 2010

HP Exec On Product Takeback

Efficiency

Restaurants Explore Sustainability With ‘Conserve’ Initiative

ASHRAE Best Design Practices Could Cut Warehouse Energy Use 30%

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Manufacturing

Dupont, Genencor Invest $140M In Cellulosic Ethanol Joint Venture

Smart Papers Installing Honeywell Biomass Co-Gen Plant

Ford Racks Up Another Environmental First

Carbon Offsets/RECs

Voluntary Carbon Market Tripled In 2007, Hit $331M

Enel Buys $232 Million Of Carbon Credits From China’s Wuhan Steel

RGGI Cap And Trade To Go Online Sept. 10

CSR Reports

Starbucks Plans Renewable Energy Buy, Green Building Standards

Brazilian, Indian Companies Dominate GRI Reporting Awards

CSR: Chevron To Invest $2.5B in Alternative, Renewable Energy Tech

Major Players

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With $100M, Duke Energy Joins Rooftop Solar Movement

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