February 17, 2008

Coke Touts Recycling Efforts At Daytona 500

Email This Post Add your comments

Coca-Cola promoted its recycling efforts at the Daytona 500. The company debuted a new 24-foot interactive trailer that fans could visit and tour. The trailer featured interactive media, including new public service announcements from members of the Coca-Cola Racing Family, such as: Tony Stewart, Mark Martin, Dale Jarrett, Greg Biffle and Kyle Petty.

In 2007, Coca-Cola Enterprises established Coca-Cola Recycling to focus on recovering and recycling packaging materials used in North America – including PET, aluminum, cardboard and plastic film.

Stay Up-to-Date On Environmental Management, Energy & Sustainability News with EL's Free Daily Newsletter

Reader Comments

There are no comments for this story.

 

Advertisers