The Executive’s Daily Green Briefing

April 21, 2008

Macy’s Switches To Recycled Paper Bags, Eco-Friendly Packaging

macys.jpgMacy’s will begin using recycled paper shopping bags at its Macy’s stores, as well as biodegradable packaging for its online shipments. The changes will phase-in beginning this month.

Last month, Nordstrom announced a similar initiative.

The new bag is made from kraft paper with 30 percent recycled material and is 100 percent recyclable. It replaces a laminated paper bag that is neither made from recycled content nor recyclable. The company uses more than 43 million handled shopping bags each year.

All Macy’s stores will also begin carrying reusable tote bags made from 100 percent natural cotton. On Saturday, April 26, the first 100 to 150 customers at every Macy’s store will receive a free reusable tote bag.

The company’s direct-to-consumer businesses - macys.com, bloomingdales.com and Bloomingdale’s By Mail - will begin using loosefill in-the-box packing material that is 100 percent biodegradable, compostable and recyclable.

Later this month, the FTC is holding a green packaging workshop, the second in its series of public workshops being held as part of the agency’s regulatory review of the Green Guides.

This week, Macy’s is partnering with the National Park Foundation on an Earth Week promo.

By the end of 2008, the company will host solar energy panels on more than 30 of its stores, primarily in California.

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