Comments on: American Apparel Makes Big Cleaner Cotton Purchase http://www.environmentalleader.com/2008/04/28/american-apparel-makes-big-cleaner-cotton-purchase/ The Executive's Daily Green Briefing Mon, 23 Nov 2009 21:16:51 -0800 http://wordpress.org/?v=2.8.4 hourly 1 By: Mark Gaaserud http://www.environmentalleader.com/2008/04/28/american-apparel-makes-big-cleaner-cotton-purchase/comment-page-1/#comment-52084 Mark Gaaserud Wed, 30 Apr 2008 14:47:25 +0000 http://www.environmentalleader.com/2008/04/28/american-apparel-makes-big-cleaner-cotton-purchase/#comment-52084 I work at Amazon.com on the Amazon Green project. The reason why I’m replying to this posting is because I’d like to address the issue of how consumers know which products are made from sustainably grown/harvested materials or which products help one to reduce one’s impact on the environment. I think that there is a lot of understandable confusion among consumers about what products are “green”. Confusion about what products have the least harmful impact on the environment is something that we are trying to clarify w/ community input. We’re trying to assemble a community-driven list of the most environmentally-friendly products available, to help consumers evaluate “green” product options. We’re trying to get help from those in the environmental community who are passionate and informed about these issues. If anyone would like to add their insights into what is green or not, I’d certainly invite you to add your input to our “Green 3” list at www.amazon.com/green. Cheers, Mark Gaaserud I work at Amazon.com on the Amazon Green project. The reason why I’m replying to this posting is because I’d like to address the issue of how consumers know which products are made from sustainably grown/harvested materials or which products help one to reduce one’s impact on the environment. I think that there is a lot of understandable confusion among consumers about what products are “green”.

Confusion about what products have the least harmful impact on the environment is something that we are trying to clarify w/ community input. We’re trying to assemble a community-driven list of the most environmentally-friendly products available, to help consumers evaluate “green” product options.

We’re trying to get help from those in the environmental community who are passionate and informed about these issues. If anyone would like to add their insights into what is green or not, I’d certainly invite you to add your input to our “Green 3” list at http://www.amazon.com/green.

Cheers,
Mark Gaaserud

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