May 2, 2008
New Guide Helps Advertisers Avoid Greenwash Complaints
Futerra Sustainability Communications has released a guide on how to prevent and avoid greenwash. Futerra’s new Greenwash Guide (PDF) analyzes the current state of greenwash and what’s being done about it. Above is a chart outlining environmental advertising rules in various countries.
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Comments and Discussions
Jetset1 on Energy-Savings Claims Don’t Add Up for Microsoft’s Windows 7
"This article is wrong. If your PC is less than a few years old,..."
Iain on McD’s in Germany Trades Red for Green In Logo
"Now if only their food was healthy and nutritious."
Phil on Climate Scientists Alleged to Have Manipulated Data
"After reading all the comments it seems obvious, to me, that the individuals populating..."
Marc Hudson on McD’s in Germany Trades Red for Green In Logo
"where will the stone be mined from- under what labor rights conditions? Will the..."
Clyde on Climate Scientists Alleged to Have Manipulated Data
"This just shows all the Global Warming freaks out there are a bunch of criminals cut from..."
Car Rental Singapore on News Corp. Taps Hara for Energy Efficiency, Environmental Management
"Energy reduction is a good thing. We need to save the..."
Meme Mine on WWF, WRI Make Last-Minute Pitches on Climate Change
"To the voting public, what the scientists say is irrelevant anymore for if you read..."
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