The Executive’s Daily Green Briefing

July 4, 2008

New Video Shows Innovations In Textile Industry

textile_video.jpgIn a new video, “Sustainability: The Textile Revolution,” Cotton Incorporated discusses what’s now possible in eco-friendly textile processing.

A follow-up to the cotton industry group’s video on the fabric’s agricultural sustainability, the new video focuses on global technology developments and mill case studies from China, India, and Latin America, the United States and Europe, the group says.

Included in the video are demonstrations of how the industry is reducing its water use and chemical discharge with new dying and bleaching processes.

“About 85 percent of the water used in textile processing is in wet processing, predominantly dyeing and finishing,” says Dr. Sam Winchester, a chemical engineer and and a consultant to Cotton Incorporated.

In addition to the energy required to heat up that water, about 75 percent of all the energy — and 65 percent of the chemicals — needed to convert fiber into apparel are used in dyeing and finishing, he says.

According to the FTC, the textile marketing industry is one in which green claims have been particularly prevalent.

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