August 27, 2008

DiGi Aims to Cut CO2 Emissions By Almost 50%

Telenor’s Malaysian mobile operation DiGi aims to reduce the company’s carbon footprint by close to 50 percent, compared to the company’s 2011 projected baseline of 130,000 tonnes of CO2, within three to four years.

As part of the company’s Deep Green program, it has introduced carpooling for its employees and better energy management of its buildings; provided default e-billing to customers and online delivery of services.

DiGi is also in the process of integrating suppliers into the Deep Green value chain by incorporating specific environmental requirements into procurement policies and procedures.

An internal campaign, themed “Feel the Heat, Time to Change,” was launched to create awareness about climate change. A community engagement program called Deep Green NOW (Nurturing Our World) was also launched to bring awareness and understanding to communities across Malaysia.

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