Momentum Builds for .eco Web Domains

April 9, 2009

Email this story Print this post Add your comments

If an advocacy group is successful, companies and individuals may one day be able to promote their environmental and sustainability initiatives on the Web with a .eco domain name.

Dot Eco LLC is petitioning ICANN, the Internet Corporation for Assigned Names and Numbers, for the top-level domain segment.

Dot Eco also has a partnership with former Vice President Al Gore and his “Alliance for Climate Protection” philanthropy. Also, the Sierra Club has joined the move to add the domain.

The advisory board of Dot Eco LLC includes:

Davis Guggenheim (director of An Inconvenient Truth)
Actor Roger Moore (Goodwill Ambassador for UNICEF)
Richard Muller (Author of Physics for Future Presidents and contributor to the Intergovernmental Panel on Climate Change)
Jim Dufour of the Scripps Institution of Oceanography.

Email this story Print this post Add your comments

Advertisers

Make sustainability part of your strategy.

Get equipped at the SAP Sustainability Resource Center. >>

Unclear about the EPA's new GHG Rule?

Learn how it could affect your business. >>

EPA mandatory emissions reporting starts Jan 1st

CSA Standards can help your organization get ready for compliance. Find out how. >>

Product Environmental Compliance Best Practices

How to achieve compliance at a significantly lower cost. Download the full report. >>

Join the Discussion

Reader Comments

do you see one entity here that knows anything about domains? no what you have here is a coalition that is a pipe dream…just a few reasons why this will fail.
1..biz,.pro.aero..coop all failed and these were established industries.2.there is no network effect
.com has the network effect.3.these yeahoos are now going to change the worlds habit to type in .eco and not .com with over a 15 yr track record.so i can only guess this is what al gore meant when he invented the internet he should not have any problems changing the habits of the entire planet.4. this will only help .com and the individuals that own keywords with eco and the .com suffix…and this is no big deal as the domain expert figured this out more than 5 yrs ago and owns all the key eco domains with the .com suffix way to go gore…spend 200k to iniate a new suffix.
implement all of my free advertising .

sustainable guy | April 12th, 2009

Recent Daily News [ see all ]

11/20/2009
11/19/2009
11/18/2009

Charts [ see all ]

European Paper Industry Cuts CO2 Emissions by 42% since 1990

S. America Takes Most Urgent View of Copenhagen Talks

Nike Tops Annual Climate Action Scores

Oceans May Trap more Carbon than Forests

Jobs

View All Jobs >> Post a Job >>

Comments and Discussions

Trade Association on Trade Group on EPA Chemical Regs: ‘If Everything is a Priority, Then Nothing is a Priority’
"Seriously… that..."

Gary Markowitz on Supermarkets Tackle Emissions Reductions, Fuel Efficiency
"Supermarkets waste over 10 percent of their energy through improper..."

peter in ireland on Ontario May Follow California’s Lead on TV Energy Efficiency
"Governor Schwarzenegger is shooting himself in the foot! 1...."

Environmental Leader on S. America Takes Most Urgent View of Copenhagen Talks
"The survey respondents (the PDF report mentions 4,000 respondents in 38..."

Jake on UPS Trying New Hydraulic Hybrid Trucks
"A point of clarification: the Reuters press release referenced herein reports that 20 UPS will purchase..."

Custom Organic Shirts on S. America Takes Most Urgent View of Copenhagen Talks
"90% of North Americans believe it is urgent to get a global climate..."

peter dublin on California City’s Green Building Ordinance Applies to Commercial Buildings
"Why energy efficiebnt regulation on buildings –..."

Environmental Leader