April 28, 2009

Patagonia Releases 1% For The Planet Ad

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A TV and Internet ad for 1% For The Planet highlights the efforts of members like Patagonia, Clif Bar and New Belgium Brewing Co. The ad was produced by creative firm TDA.

Companies which are members of 1% For The Planet donate 1 percent of their sales to environmental groups. Members include Patagonia, CaliBamboo, Better World Mortgage, EMS Global Resources and Sterling Vinyards, among others.

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think it’s matt costa singing not jack johnson

It is Matt Costa, but this clip was shown during Jack Johnson’s tour last summer (hence the reference in the clip). And the creative firm TDA produced the video, not Patagonia, although the founder of Patagonia is the co-founder of 1%.

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