May 29, 2009

ConAgra, P&G Among Honorees for Sustainable Packaging

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The winners of the 21st DuPont Awards for Packaging Innovation for consumer goods include some of the biggest brands in the industry such as Estee Lauder, Whole Foods, ConAgra, Procter & Gamble, and Unilever. Some of these companies teamed up with packaging providers to develop some of the most sustainable packaging that uses recycled and renewable content, reduces raw materials in weight and volume, and uses recyclable and biodegradable materials.

William F. Weber, vice president and general manager for DuPont Packaging & Industrial Polymers, says the company works with consumer goods companies to redesign their packaging to minimize packaging content and to improve environmental performance.

Click here for a list of the winners and their environmentally-friendly packaging.

According to recent studies, DuPont says, consumers are not backing off from green purchasing despite the economy with 44 percent of consumers reporting that their green buying habits remain unchanged despite the current economy. In addition, one third of consumers say they are more likely to buy green today than previously, and among consumer goods producers, over half (55 percent) say their commitment to sustainability initiatives have not changed and that packaging is their top focus area (76 percent), says DuPont.

Fifty-four percent of shoppers consider environmental sustainability characteristics in their buying decisions, according to a new study released by the Grocery Manufacturers Association.

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