Environment Takes Back Seat To Comfort, Convenience
Most Americans wouldn’t give up their iPod, microwave oven, air conditioning, cell phone or computer, even if they thought it harmed the environment, according to a new survey by The Shelton Group.
The survey, which polled 1,006 consumers across the country, found 60 percent of Americans are looking for greener products. However, given a choice between their comfort, convenience or the environment, 38 percent of respondents said they’d choose their convenience, 35 percent said they’d choose comfort and 26 percent said they’d choose the environment, the survey found.
Makers of green products must make green products just as simple to buy and use as regular products, and to show upfront how it helps to save money, according to The Shelton Group.
Stay Up-to-Date On Environmental Management, Energy & Sustainability News with EL's Free Daily Newsletter
Energy Manager News
- Passive-House High-Rise to be Airtight
- Greensmith Offers ‘Second Opinion’ on Energy Storage Systems
- Commercial Tankless Water Heater Handles the Demands of Business
- Booz Allen, Siemens, Power Analytics Score 16 Microgrid Projects
- NH City to Save $500,000 Annually with LED Streetlights
- Australian College Uses Energy Storage
- LED Boosts Light Output 50%, Uses Existing Drivers
- Energesco Wins Energy Efficiency Contracts for Multifamily Buildings in Maryland