July 3, 2009

SAB Miller Targets 25% Reduction in Water Used in Brewing

Bookmark and Share Email this story Print this post Add your comments

By 2015, SAB Miller, which markets more than 200 brands of beer and is the world’s largest bottler of Coca-Cola products, hopes to reduce by 25 percent the amount of water used to brew each hectoliter of beer.

Currently, the $25 billion company uses 4.6 hectoliters of water per hectoliter of beer produced. The goal is lower the input to 3.5 hectoliters.

The company also is targeting a 50 percent reduction in on-site fossil fuel emissions per hectoliter of beer produced by 2020. It has developed a carbon footprint tool that is being trialed in European operations.

In its 2009 Sustainable Development Report (download PDF), the global brewing company for the first time has published its Sustainability Assessment Matrix, which it has used internally for three years. Here is the matrix, which operates on progressive steps.

In April, SAB Miller subsidiary MillerCoors unveiled a new corporate identity and logo that promotes the brand as a responsible corporate citizen. “Great Beer, Great Responsibility” is displayed on packaging, point-of-sale materials and advertising.

On a global basis, the company has reevaluated its 10 sustainable development priorities, determining which ones are most material to business processes and brand perception.

The 10 priorities are:

  1. Discourage irresponsible drinking.
  2. Make more beer with less water.
  3. Reduce energy and carbon footprint.
  4. Promote packaging reuse and recycling.
  5. Work toward zero-waste operations.
  6. Encourage enterprise development in value chains.
  7. Benefit communities.
  8. Contribute to reducing HIV/Aids.
  9. Respect human rights.
  10. Be transparent and improve ethics.

The following graphic shows SAB Miller’s internal scorecard as measured by its Sustainability Assessment Matrix. It is calculated from an average of the number of reporting operations and does not factor the score by production volume.

Bookmark and Share Email this story Print this post Add your comments

Advertisers

Join the Discussion

Reader Comments

The steps SAB Miller is taking to reduce its water usage today will pay off in the long run. By carefully managing such a valuable resource, SAB Miller is ensuring that water will be available for the company to use in the future. While there may be some costs up-front to reduce its water footprint, the brewing company will see long-term financial benefits if it is successful in reaching that 3.5 to 1 hectoliter goal.

Get EL Daily in your inbox, subscribe to free newsletter

Recent Daily News [ see all ]

  • 02/09/2010
  • 02/08/2010
  • 02/05/2010

Recent Jobs

Post a Job
Jobs powered by Simply Hired

Comments and Discussions

John Bergdoll on Accidental to Purposeful Sustainability: Using What You Already Have to Grow Sustainability
"I was following the logic your article..."

Liz Amason on Clorox Comes Clean With Chemical Content on Web Site
"But look at their ingredients listings. For example, their regular liquid bleach..."

Rigidflexibility on Companies Going Green Should Ignore Green Consumer
"I was about to market a metal working fluid that is 98>% Soybean oil and..."

Stuart on Canadian Environment Minister Denounces Quebec Vehicle Emissions Regs
"Canadians have been waiting for the feds to act on climate change for..."

Steve Wolford on Sports Teams Embrace Sustainability
"Hello Environmental Leader, We just returned from the National Sport Forum in Baltimore. Team and..."

Mauibrad on Bipartisan Senatorial Effort Seeks Cap and Trade for non-CO2 Emissions
"Finally some enlightened ideas out of Congress!"

Cameron Green on Data Centers Can Apply for Energy Star Rating in June
"I did a blog post about this. Essentially PUE doesn’t give you very much..."