The company says this shows a trend in Americans’ interest in electronics recycling. It took just nine months for ecoATM to double the number of devices it has processed; the company announced it had recycled 1 million devices in April 2013.
EcoATM’s more than 800 kiosks, which are located in shopping malls and retailers across the US, recycle consumer electronics — including mobile phones, tablets and MP3 players — to keep them out of landfills and provide cash payments as an incentive for consumers to recycle. Customers can also choose to donate a portion or all of their cash payment to a number of charity partners.
Only 20 percent of cell phones are recycled today, which shows the potential to keep tons of e-waste out of landfills, says Mark Bowles, ecoATM’s founder.
The collection of 2 million devices has enabled the recovery or reuse of:
- 500,000 pounds of devices
- 70,000 pounds of copper
- 1,544 pounds of silver
Apple, Dell, HP and some 2,000 other consumer electronics companies increased the amount of electronics they recycled by about 27 percent in 2012, according to the Consumer Electronics Association.