Hybrid Technology

Ford Fusion Hybrid May Have Tough Time Proving Itself

Ford Fusion Hybrid May Have Tough Time Proving Itself

Ford claims that its new Fusion hybrid, when it hits markets this spring, will be "America's most fuel efficient mid-size car," with a government mileage rating of 41 mpg city and ...

January 8, 2009

Ener1 Applies For DOE Funding

Ener1 Applies For DOE Funding

Ener1 Inc. was the first applicant for the Department of Energy's Advanced Technology Vehicle Manufacturing Incentive Program, a $25 billion low-interest federal loans to encourage development of fuel-efficient vehicles and components, AP ...

January 7, 2009

Lower Fuel Prices Hurt U.S. Hybrid Sales

Lower Fuel Prices Hurt U.S. Hybrid Sales

Just last summer, high fuel prices were helping to drive consideration of hybrids. But as the prices of fuel tumble to about $2 a gallon, so is American's appetite for hybrid ...

January 6, 2009

Green Business 2008 – Environmental Leader’s Most Popular Stories

Green Business 2008 – Environmental Leader’s Most Popular Stories

With 2008 just out the door, it's a good time to look back at the green business issues and news items popular with top sustainability executives. Here are Environmental Leader's top green business stories for ...

January 5, 2009

Coke CEO Talks About Sustainability Efforts

Coke CEO Talks About Sustainability Efforts

Admitting that "sustainability is critical," John Brock, chairman and CEO of Coca-Cola Enterprises, told Wharton's business journal about some of the company's environmentally and socially responsible decisions over the past few ...

December 26, 2008

Eaton Launches Sustainability Microsite

Eaton Launches Sustainability Microsite

Eaton Corp., which recently changed its tagline to "powering businesses worldwide" to reflect a change in focus to hi-tech power management products, has launched a special section of its website devoted to ...

December 26, 2008

Ford to Pull Back Curtain on New Hybrid in ‘09

Ford to Pull Back Curtain on New Hybrid in ‘09

In what may be a huge marketing coup for a US auto manufacturer, Ford will unveil a hybrid that claims to be the most fuel-efficient midsize sedan on the market and the ...

December 26, 2008

Alcatraz Cruises Launches Hybrid Ferryboat

Alcatraz Cruises Launches Hybrid Ferryboat

Alcatraz Cruises recently launched Hornblower Hybrid, the company is touting it as the nation's first known hybrid ferryboat. The ferryboat uses power generated by two ten-foot-tall wind turbines and a photovoltaic solar ...

December 18, 2008

Toyota Halts Construction On US Prius Plant

Toyota Halts Construction On US Prius Plant

In response to the "steep decline" in US industrywide auto sales and the yen's continued appreciation, Japanese carmaker Toyota is suspending completion of its newest plant near Tupelo, Mississippi (via Reuters). The ...

December 17, 2008

Ryder Introduces Medium-Duty Hybrid Truck

Ryder Introduces Medium-Duty Hybrid Truck

Ryder System Inc. has launched its RydeGreen Hybrid, a medium-duty straight truck line, which features the Navistar MaxxForce DT diesel engine and the Eaton Hybrid Electric System integrated into the International ...

December 15, 2008

Enterprise Designates Its Second ‘Hybrid Branch’

Enterprise Designates Its Second ‘Hybrid Branch’

Enterprise Rent-A-Car said it is doubling the amount of hybrids available at its Denver International Airport branch to 100, and will designate it as the company’s second “hybrid branch,” Denver Business Journal ...

December 10, 2008

Commercial Vehicles Take On Green Hue

Commercial Vehicles Take On Green Hue

Short BrighterLiving video on Earth-friendly commercial vehicles.

December 8, 2008

Big Three Automakers Make Green Promises In Return For Bailout

Big Three Automakers Make Green Promises In Return For Bailout

Last month when executives from General Motors, Ford and Chrysler went to Washington to seek a $25 billion public bailout, they traveled in luxury private jets. On the second trip, with the ...

December 4, 2008

92% Of Fed’s Alt-Fuel Fleet Runs On Standard Gasoline

92% Of Fed’s Alt-Fuel Fleet Runs On Standard Gasoline

Over the past 16 years, the federal government's EPAct has invested billions of dollars building a fleet of 112,000 alternative-fuel vehicles with the hope that the fleet would serve as an ...

November 30, 2008

Consumers Eager For Hybrids, Cost Remains An Issue

Consumers Eager For Hybrids, Cost Remains An Issue

A new survey conducted by Ruder Finn Insights reveals that despite lower fuel prices and outdated perceptions of hybrids, two-thirds of the 500 Americans surveyed said they were likely to purchase ...

November 26, 2008

‘Green Car Of the Year’ Unveiled

‘Green Car Of the Year’ Unveiled

Sit in on the Green Car of the Year Award presented at the 2008 LA Auto Show (via AutoNetwork).

November 21, 2008

Judge Halts NYC’s Green Taxi Plan

Judge Halts NYC’s Green Taxi Plan

U.S. District Judge Paul Crotty halted New York City's plan to turn its yellow taxis green by 2012, ruling that regulation of fuel emissions standards fall under federal authority, not the city's authority, Reuters ...

November 3, 2008

Utilities Partner For Plug-In Vehicle Trial

Utilities Partner For Plug-In Vehicle Trial

Advanced Energy, in partnership with Duke Energy and Progress Energy, announced it is initiating a smart charging trial of plug-in hybrid electric vehicles. Twelve converted Toyota Priuses will be equipped with ...

October 31, 2008

Chrysler Kills First Hybrids

Chrysler Kills First Hybrids

Chrysler debuted its first hybrids, the hybrid versions of the Dodge Durango and Chrysler Aspen SUVs, earlier this month. But now, amid the decline in fuel prices and poor sales of its ...

October 30, 2008

Hybrids Could Reach 17% Total Vehicle Sales By 2010

Hybrids Could Reach 17% Total Vehicle Sales By 2010

An analysis of the theory of innovation and the history of the auto market conducted by Christopher Giliberti, suggests that the hype about hybrids is justified, with hybrids expected to account for ...

October 23, 2008

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