Sales

Green Movement Slowed By Economic Downturn

Green Movement Slowed By Economic DownturnThe economic slump has affected organic sales and is now impacting local green industries both large and small. ConocoPhillips told Boulder County Business Report that it still plans to advance its ...

December 15, 2008

Organic Sales Down, But Green Marketing Still Hot

Organic Sales Down, But Green Marketing Still HotAs the economy eats away at people's finances, it's also eating into sales of organic foods. AP reported that Green Grocer Chicago's sales have been flat in recent month. The owner Cassie ...

December 10, 2008

Office Depot Reports Growing Interest in Green Office Products

Office Depot Reports Growing Interest in Green Office ProductsOffice Depot says contract sales of environmentally preferable products in its Green Book increased by more than 10 percent in 2007 to $724 million from $660 million in 2006. According to an ...

December 4, 2008

Downturn In Market Equals Downturn In Recyclables

Downturn In Market Equals Downturn In RecyclablesAs the global economy slows down, demand for recyclables is also dragging. This has caused scrap dealers from Sacramento to San Diego to stockpile collections and some even charge walk-in customers for ...

November 14, 2008

Mitsubishi Targets Sales Of $13.3 B From Cleantech Products

Mitsubishi Targets Sales Of $13.3 B From Cleantech ProductsMitsubishi Electric Group recently announced plans (PDF) to accelerate its push into the cleantech market. The company plans to achieve sales of about $13.3 billion in 2016 from clean technologies such ...

November 7, 2008

Will Organic Products Take A Dive Along With Economy?

Will Organic Products Take A Dive Along With Economy?According to Nielsen, sales volume of organic and natural products were recently growing at 20 percent a year. But as the economy declines, it seems consumers are bypassing organics, which typically cost ...

November 6, 2008

GE: Ecomagination Revenue To Hit $17 Billion In 2008

GE: Ecomagination Revenue To Hit $17 Billion In 2008GE says that revenues from Ecomagination products and services will increase to $17 billion in 2008. While this is a 21% increase over last year, it's also a decline from a forecast of $18 billion ...

October 22, 2008

SUV, Pickup Sales Increase On Incentives

SUV, Pickup Sales Increase On IncentivesAuto sales have sunk to their lowest level in more than 15 years, but sales of SUVs held steady at their August level of 4.4 percent of the U.S. market. While large ...

October 16, 2008

IKEA Drops Plastic and Paper Bags in U.S. Stores

IKEA Drops Plastic and Paper Bags in U.S. StoresIKEA announced that starting this month, the company will no longer be offering plastic or paper bags at any of its U.S. stores. They will only offer reusable bags. The new announcement ...

October 6, 2008

Environmental Friendliness Not Driving PC Sales

Environmental Friendliness Not Driving PC SalesDespite the widespread perception that consumers are rapidly adopting green purchasing habits, when it comes to buying new PCs, green considerations remain less important than traditional purchase drivers. According to TDG’s It’s Not Easy ...

October 1, 2008

Diesel Vehicles to Account For 10% of U.S. Market by 2015

Diesel Vehicles to Account For 10% of U.S. Market by 2015Diesel vehicles account for about 50 percent of European markets, but only 2 percent in the U.S. But that is about to change according to Mike Omotoso, senior manager at J.D. Power ...

September 16, 2008

Akzo Nobel: 18% Of Revenue From Sustainable Products

Akzo Nobel: 18% Of Revenue From Sustainable ProductsAkzo Nobel is depending on green products to drum up more sales and offset mounting pressure related to the slowing housing markets in the U.S. and Europe, redOrbit reports. Andre Veneman, the ...

September 3, 2008

Sustainability And Marketing Must Walk Hand In Hand

Sustainability And Marketing Must Walk Hand In HandIn order to effectively communicate their green commitments companies must bridge the gap between technical and marketing experts, AdAge reports. Since more than 70 percent of consumers link marketers' social responsibility to ...

June 9, 2008

Dow Ups Prices In Response To Rising Energy Costs

Dow Ups Prices In Response To Rising Energy CostsDow Chemical Co. says that, beginning June 1, it is raising its prices by up to 20 percent, based on products' exposure to rising costs, to offset the soaring cost of energy, ...

May 31, 2008

Big Brands Jump On Cause Marketing Bandwagon

Big Brands Jump On Cause Marketing BandwagonMike Hess, director-global research and consumer insights for Omnicom Group's OMD, New York, says that cause marketing should not only have a positive ROI, but should generate a better return than ...

May 28, 2008

Consumers Reward Good Corporate Behavior – Unless There’s A Big Sale

Consumers Reward Good Corporate Behavior – Unless There’s A Big SaleWhile consumers are willing to pay a premium for ethically made goods, they will also buy unethically made products at a steep discount, the Wall Street Journal reports. The WSJ research also ...

May 13, 2008

Adam Werbach’s Answer To Consumerism’s Global Warming Blues

Adam Werbach’s Answer To Consumerism’s Global Warming BluesIn an article in AdvertisingAge, Adam Werbach, CEO of Saatchi & Saatchi S, says that with a tougher regulatory environment, and pressure from consumers who demand green credibility but are, at the same time, ...

May 9, 2008

Nau Calls It Quits, WebFront Experiment Bombs

Nau Calls It Quits, WebFront Experiment BombsSustainable clothier Nau Inc. has closed shop, The Oregonian reports. The company says it couldn't raise the funds needed to continue operations. The company, founded in 2005, had received more than ...

May 5, 2008

eBay Hawks Ozone Hole, ‘A One-Of-A-Kind Collectible’

eBay Hawks Ozone Hole, ‘A One-Of-A-Kind Collectible’eBay, through its Giving Works program, is auctioning off the ozone hole, to benefit www.theozonehole.com. The eBay item number is 280222270428, The Daily Green reports. Shipping costs from Pocono Pines, ...

May 5, 2008

Specific User Benefits Sell Eco-Friendly Products

Specific User Benefits Sell Eco-Friendly ProductsWhen choosing between two similar products, 83 percent of consumers are extremely or very likely to choose the environmentally friendly option, according to a survey from DoubleClick Performics gauging online consumer behavior and attitudes ...

April 14, 2008