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Telus, CVS, UNICCO Among CSR Award Winners

CVS, Telus, Nike, Newlink Communications and Timberland were among the twelve corporations that took home PR News awards for outstanding Corporate Social Responsibility.

Winners were awarded in a dozen categories critical to CSR success, from Branding to Employee Communications to Community Relations. Honorable mentions rounded out the awards program, for a total of 41 organizations selected for their social responsible work during the 2006 judging period.

Here are a few of the winners (to see them all, visit PRNews Website or download the special report –PDF):

Annual CSR Report
Winner – TELUS Corporation 

Honorable Mentions – 
Newmont Mining Corporation
State Street Corporation
WPP – Annual CSR Report 
    
Cause Branding Campaign 
Winners-
CVS Pharmacy – CVS All Kids Can
Zeno Group – Rescuing Recess Campaign 
 
Honorable Mentions-  
AAA of Northern California, Nevada and Utah -Greenlight Initiative
UNICCO Service Company – UNICCO GreenClean 
    
Community Affairs
Winner-
CVS Pharmacy – CVS All Kids Can 
  
Honorable Mentions-  
Blue Cross Blue Shield of Delaware “Shape Up Live Well Obesity Prevention Initiative”
Dittus Communications & Beuerman Miller Fitzgerald – Shell is Home
Microsoft – Digital Inclusion: Microsoft Unlimited Potential and Workforce Development
Tyson Foods – Tyson Foods Powers the Fight Against Hunger 
    
Environmental Communications
Winners-
UNICCO Service Company – UNICCO GreenClean 

Honorable Mentions-    
Food Lion LLC – Associates Learn their “Power over Power”
U.S. Army Environmental Command – Army Earth Day 2006
UPS – UPS Hydraulic Vehicle Launch 
    
Integrated Communications
Winner-
PricewaterhouseCoopers LLP – 29k/30: What impact will we have? 
   
Honorable Mentions-
Cisco Systems – 21st Century School Initiative
Dorland Global Public Relations  
    
Media Relations
Winner-
Porter Novelli – Differentiating the Timberland CSR Story: “The Timberland Way”
 
Honorable Mentions-
Dominion – Telling Our Clean Air Story
FedEx, Audubon Aquarium of the Americas with Ketchum – The Flight of the Penguins: A Homecoming Celebration
Loomis Group – Fresenius Medical Care’s CSR Campaign: Disaster Preparedness Saves Lives of Dialysis Patients 

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