Swiffer Designer Speaks Up Over Greenwashing Criticism
There’s an interesting interview over at Inhabitat with Gianfranco Zaccai, president and CEO of Continuum, the company that designed Procter & Gamble’s Swiffer. In a recent Business Week article, Zaccai pointed to the Swiffer as an example of product design that’s profitable and sustainable. Inhabitat had written a previous article, Greenwash your floors with the Swiffer, and the interview was
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