Despite their many differences, Iran and the U.S. seem to agree on something these days. At the U.N. Conference on Climate Change in Bali, Indonesia, representatives of the two countries were among several to express concern on the progress of environmental education, training and outreach as a key to reversing climate change.

“Lip service or not, one thing was clear: Governments around the world are struggling to implement the educational requirements of Article 6 of the UNFCCC, which was adopted in 2002 and expires this month,” Valerie Davis of EnviroMedia Social Marketing reports. “Probably no one in the world is against education as a key to addressing climate change, but paying for the initiatives is another story, and countries around the world are turning to businesses for help.”

“The private sector is recognized as a key target for educational and awareness-raising initiatives to help bridge the communication gap between researchers and decision-makers,” says today’s U.N. progress report on Article 6.

Many delegates believe it’s time to more seriously consider public-private partnerships that can give corporate green claims the legitimacy they need, and give government and other stakeholders progress in educating the world on the effects of climate change.