If you've no account register here first time
User Name :
User Email :
Password :

Login Now

Recession Or Not, Consumers Pay More For Green Products

While consumer spending has fallen in many categories due to a weakened U.S. economy and budget tightening, Americans are still willing to pay more for green products and services, according to a survey commissioned by SCA and conducted by Harris Interactive.

Overall, 47% of U.S. adults agreed they would be willing to pay more for environmentally-friendly products.

  • 64% of those surveyed said they would be willing to pay more for a  hybrid car
  • 63% indicated they would spend more for organic, fair trade, or locally sourced food
  • 62% said they would dig deeper into their wallets for green/organic cleaning supplies
  • 57% of those surveyed said they would pay the additional costs for products made from recycled materials

The respondents said they were willing to spend an average of 17% to 19% percent more for each of these green products.

The study was conducted via a six-question online omnibus poll interviewing a nationwide sample of U.S. adults aged 18 years and over. Data was weighted to generate a representative sample of the total U.S.

NAEM 2017 EHS&S Software Buyers Guide
Sponsored By: VelocityEHS

  
Embrace Big Data
Sponsored By: UL EHS Sustainability

  
Powerful Byte - Strategies to Ingest, Digest High-Frequency Data
Sponsored By: Sphera Solutions

  
Environmental Leader Product and Project Awards 2017
Sponsored By: Environmental Leader

  

One thought on “Recession Or Not, Consumers Pay More For Green Products

  1. Interesting. I guess there will come in time a tipping point when either most products are environmentally friendly or there are so many produced that they will cost the same as normal versions?

Leave a Comment

Translate »