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Aquafina Eco-Fina Bottle Claims Lightest Weight in its Class

ecofina-bottle2At 10.9 grams, Aquafina claims its new half-liter Eco-Fina plastic water bottle is the lightest in its class.

The new bottle is made with 50 percent less plastic, which could help eliminate an estimated 75 million pounds of plastic annually, according to a press release.

Aquafina, which is owned by PepsiCo, is further reducing the environmental footprint of its water by eliminating cardboard base pads from its 24-packs. The company says this move will save 20 million pounds of corrugated material by 2010.

Here is a video that Aquafina put together.

A 20-percent reduction in plastic used to make Pepsi’s 500ml flavored non-carbonated beverage bottles was a previous milestone.

PepsiCo’s most recent CSR report came out in January.

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10 thoughts on “Aquafina Eco-Fina Bottle Claims Lightest Weight in its Class

  1. I agree. Although, I do appreciate what Aquafina is trying to do the thinner bottle isn’t a good idea. I not only get a bath every time I open the bottle, I also find it tips over a lot. Please increase the thickness of your bottle.

  2. Have the same challenge with the new bottle. Even though their competitors have taken similar measures to save money (I’m sorry, I just don’t buy that they are so altruistic as to be concerned with the environment unless there’s finance to be gained), this is by far the most inconvenient and difficult to use. I just soaked myself a few minutes ago. When this case is gone, I’m moving on.

  3. Was this new bottle tested thoroughly prior to it’s use? If so by what? It certainly wasn’t by people who actually use the item (purchase the water to drink). This new pkg/btle is by far the poorest designed water bottle ever. There is no way to easily open the bottle without spilling some water. Talk about waste. I think that you should:
    A.- get your RD monies back.
    B.- Fire the person/company that came up with this design (“Eco-Fina’? What a joke)
    C.-Go back to the drawing board and come up with something that works.
    It’s only a matter of time before somebody somewhere is put in jeapordy (electric shock, driving distraction, etc) as a result of this junk-bottle.

  4. To all of you who are thinking that your only alternative is to criticize Aquafina in the hopes that they go back to an older design, or who simply plan to buy a different brand of bottled water; you are not focusing on the true problem.

    The truth is, that outside of disaster and other limited situations, there is no need for bottled water at all. Alot of bottled water comes from municipal tap water anyway. Bottled water superiority is a marketing myth.

    It can cost up to 8,000 times as much energy to bottle and distribute the water than the energy needed to produce your own readily available tap water. Adding a simple filter to your tap can make a world of taste difference, if you are bothered by it.

    I’ll take my energetically cheaper, economically cheaper, readily available, convenient, safe, filtered, tap water any day. And fill up my reusable water bottles to take wherever I need.

    Think globally and act locally. Stop contributing to the enormous waste of energy, and the enormous problem of bottle disposal, that is represented by bottled water consumption. It adds nothing to your quality of life, it costs you plenty in wasted expense, and it costs the environment significant and lasting harm via both CO2 and plastic waste release.

  5. I agree that bottled water should only be used in emergencies. There is no need for a person to waste money on bottled water if they have regular tap water. Its much easier to buy a refillable water bottle and NOT ruin the enviroment by adding plastic waste when you throw away a plastic water bottle. Filtered water is just as good as any brand of bottled water.

  6. To all of you claiming tap water is equivalent – you live in a city with better water quality than a lot of us. When your filter turns a sickly brown on the first use and the water still reeks of chlorine, bottled water is a lot more appealing.

    Not all of us live in cities whose water quality was increased to draw in soda and beer companies.

    As to Eco-Fina, the bottles are consistently warped. This isn’t a thin walls issue, it is a cheap manufacturing process issue. The competitors “plant bottle” is a little more believable as environmentally friendly.

  7. Agree with gonzo ^^ here in the central valley tap water is loaded with chemicals and pesticides and high levels of arsenic everyone around here drinks bottled water and the new aquafina design is terrible. Just gonna buy Dasani from now on they use a lot less plastic and they’re design doesn’t make water spill all over you and it tastes really good. Always recycle.

  8. Adding a simple filter can rectify all the problems noted in the above two posts. Inexpensive filters exist to remove heavy metals, pesticides, chlorine, volatile organic components, and more. I long ago installed one under our kitchen sink, and now with a 5-minute yearly filter change we enjoy cleaner water than you can get even from bottled water – which may have been sitting for who knows how long in hot delivery vans and other locations, leaching chemical compounds from the plastic walls of the bottle.
    I repeat: think globally and act locally. Stop contributing to the enormous waste of energy, and the enormous problem of bottle disposal, that is represented by bottled water consumption. You don’t get water that is any cleaner or safer than that which you can filter from your own tap.

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