If you've no account register here first time
User Name :
User Email :
Password :

Login Now

MillerCoors Logo Touts ‘Responsibility’

millercoorsbig2MillerCoors has unveiled a new corporate identity and logo that promotes the brand as a responsible corporate citizen. “Great Beer, Great Responsibility” will be displayed on packaging, point-of-sale materials and advertising.

The company says that the new identity encompasses its five responsibility focus areas: alcohol responsibility, environmental sustainability, community investment, volunteerism, and ethics and transparency.

MillerCoors’ breweries in Golden, Colorado and Shenandoah, Virginia, received Energy Saver Awards from the DOE. It has a goal of zero waste in its breweries and is currently recycling 99.9% of all packaging waste.

(Visited 1 times, 1 visits today)
Zero Waste To Landfill
Sponsored By: Covanta Environmental Solutions

EHS & Sustainability Journey Infographic
Sponsored By: VelocityEHS

Become a More Effective EHS Leader for Your Retail Business
Sponsored By: VelocityEHS

Six Steps to Navigating EHS & Compliance
Sponsored By: UL EHS Sustainability


Leave a Comment

Translate »