Puma has set aggressive goals to reduce energy and water consumption and waste creation 25 percent by 2010, based on 2005/2006 results, according to the company’s 2007/2008 sustainability report.
According to the report, the reduction target for electricity was already achieved in 2008, while it still has a way to go to meet its water reduction target. Water consumption remains stable with the exception of a peak in 2007, which the company attributes to plumbing problems in one office. To reduce water consumption at its two largest facilities, the company installed automatic water shut offs for sinks in Boston and now uses grey water and dry urinals for toilets in Herzogenaurach, Germany.
Average waste production was reduced significantly on a per employee basis, according to the report. As of 2008, more than two thirds of Puma’s offices have engaged in waste recycling, resulting in the recycling of approximately one third of the total waste generated.
The company’s new headquarters in Germany, Puma Plaza, showcases several energy- and water-saving features. The plaza covers 50,000 square meters and includes an administrative building, Brand Center and a concept and factory outlet store. A photovoltaic (PV) power system is planned for the outlet building, which will produce 70,000 kWh per year of electricity. Automatic lighting sensors will also be installed to turn off lights if employees aren’t at their desks.
Combined with 140 square meters of solar modules, built into the window facades, the company will save 35 tons of CO2 per year, according to the report. The PV system is expected to last 25 years, which will save 875 tons of CO2.
In addition, water is heated partly through solar energy with solar roof panels on the administration building. In the future, toilets will be flushed with rain water collected in a cistern.
Puma is also focused on eliminating harmful substances from its products. The company said it was the first sporting goods company to ban PVC from its lines, and now uses alternative materials that are more sustainable or renewable. In 2007, Puma also enforced the mandatory testing by suppliers of all products against its restricted substance list (RSL).