The Story of Stuff Project has released a new animated movie, The Story of Electronics. Hosted by Annie Leonard, the creator of the hit viral video The Story of Stuff, the film takes on the electronics industry and e-Waste. The movie champions product take back to spur companies to make less toxic, more easily recyclable and longer lasting products.

The movie is co-produced with the Electronics TakeBack Coalition – a national partnership of over 30 environmental and public health organizations—and Free Range Studios.

Last year, the Story of Cap and Trade, from the makers of “The Story of Stuff,” got mixed reviews from the media.