CSR Departments Redundant, Unilever Chief Says
CSR departments are redundant, Unilever chief marketing officer Keith Weed told the annual Marketing Society conference in London. Weed said brands should weave CSR into their practices across the company, and that stand-alone CSR departments are an “add-on,” Marketing magazine reports. Weed added: “The only sustainable growth is consumer-demanded growth. … Read more »
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