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Oasis Calls on Customers to Audit Its Paper Sustainability

Oasis Brands has invited leading U.S. grocery chains to audit its Indonesia-sourced tissue products, including materials sourced from Asia Pulp & Paper.

In a letter to grocery retailers, Oasis Brands said the offer of an independent audit was fully supported by APP, its major supplier in Indonesia.

Oasis CEO Philip Rundle said the time has come to introduce more rigorous reporting in this area. He said that APP is regularly assessed and certified by many of the world’s leading environmental auditors and authorities on sustainable forest management, and that continuous, rigorous auditing has shown that its products come from sustainable sources.

Now, he said, “we would like the US grocery industry to see the results of such an audit for themselves.”

APP was a prime target of Greenpeace campaigning last year, with the environmental group accusing the company’s pulpwood suppliers of clearing some of Indonesia’s most ecologically important forests. After the campaign launched, Lego and Hasbro dropped APP as a packaging supplier  and Mattel put a freeze on purchases from APP.

WWF and non-profit coalition Eyes on the Forest have alleged that one of Asia Pulp & Paper’s wood suppliers is clear cutting in a Sumatran tiger sanctuary that APP has publicly supported.

Oasis Brands said that along with APP, it has also invited the U.S. grocery industry to participate in the Sustainability Roadmap initiative, which will lay out plans to make APP one of the world’s most sustainable pulp and paper companies by the end of the decade.

Virginia-based Oasis leads sales and marketing for manufacturing partners Mercury Paper and Solaris Paper, with brands including Paseo, LiviVPG, Nvi, LoCor and private label offerings.

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2 thoughts on “Oasis Calls on Customers to Audit Its Paper Sustainability

  1. APP is a huge global paper producer, so the fact they’re focusing more on sustainable wood sourcing is a good thing. It is, however, a relatively low bar. Grocery chains serious about auditing their paper use to reduce the environmental footprint of their products should consider high-recycled paper. The Environmental Paper Network’s Common Vision lays out the compelling rationale for recycled fiber: http://www.environmentalpaper.org/vision.php

  2. Fair play to Oasis and APP. There is no better response than “come and have look for yourselves”. This is not a fight to be had over the internet where the greens use emotive clips to play on the appeal of tigers, elephants etc. Get yourselves out there. Take them up on the offer.

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