Fujitsu Joins Casella’s Closed Loop Recycling Program

by | May 7, 2012

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Technology firm Fujitsu Frontech North America has joined Casella Waste Systems’ Power of Three closed loop recycling service.

Power of Three is Casella’s newest service for customers aiming to create zero waste. The initiative picks up a customer’s recycling, processes that recycling into new products, and then provides those products back to the customer in the form of new hand towels, tissue paper, and toiletry items.

Fujitsu’s program is accomplished through a partnership with recycled products supplier Foley Distributing and paper company SCA.

The technology company will be combining the Power of Three system with Casella’s Zero-Sort program. The Zero Sort program allows Fujitsu to combine all its waste paper, plastic, glass, and metal in one container, to be mechanically sorted at a Casella facility. This system typically saves businesses money on disposal costs and time in sorting, and streamlines their collection processes internally, according to Casella, which recently won an EPA Climate Leadership Award for Excellence in GHG Management.

Since using Zero-Sort, Fujitsu has reduced the amount of waste it sends to the landfill from 52 percent of its waste stream to only 3 percent.

Once Fujitsu’s material is sorted, the baled paper will travel just 45 miles to the SCA plant in Glens Falls, N.Y., where it will be made into 100% recycled paper content products. These will then be delivered back to Fujitsu by Foley Distributing.

In March, Green Mountain College announced it was to buy products upcycled from its own waste through Casella’s Power of Three program.

Starbucks has developed a closed loop recycling system in its Chicago coffee shops, which ships used cups to a Green Bay, Wis., facility, where they are mixed with other recyclables and turned into napkins for use in Starbucks locations. According to a recent article in the New York Times, food and drink firms are increasingly bearing the cost of their own recycling efforts as cash-strapped local governments look for places to offload spending.

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