How brands and non-profits can create meaningful progress and brand value through collaboration on environmental issues. In this LOHAS 2012 breakout session companies from the 1% for the Planet network explore how partnerships between businesses and causes of sustainability can create brand-value and important progress on environmental issues.
Melody Badgett – SVP Marketing, 1% for the Planet (moderator)
Jeff Cresswell – COO, Klean Kanteen
Sue Harvey Brown – Marketing Manager, Patagonia Footwear
Katie Wallace – Sustainability Specialist, New Belgium Brewing Company