FTC Finalizes ‘Rules of the Road’ for Environmental Marketers in Update to Green Guides

The Federal Trade Commission (FTC) has finalized the latest version of the Guides for the Use of Environmental Marketing Claims (Green Guides). Effective October 11, 2012, the Green Guides provide marketers with insight regarding when environmental marketing claims are unfair or deceptive and therefore subject to enforcement under Section 5 … Read more ยป