Shoppers Willing to Spend 31% More on Sustainably Produced Food

Americans are willing to spend, on average, 31 percent more per week on sustainably produced grocery food, according to a study by Gibbs-rbb Strategic Communications. The Conscious Consumer Study was conducted online in August among 2,010 US adults by Harris Poll on behalf of Gibbs-rbb. Key findings include: On average, … Read more ยป