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Red Brick Brewing

Red Brick Brewing Adopts Novelis’ Recycled-Content Evercan

Red Brick BrewingNovelis has signed another brewery to use its high-recycled content aluminum can sheet, evercan.

Red Brick Brewing Company, Georgia’s oldest operating craft brewery, will now offer its beer in aluminum cans made from Novelis’ evercan.

Red Brick will expand its beverage packaging options to include evercan aluminum cans for all of its year-round offerings, beginning in March. Red Brick also says it plans to expand its use of the new sustainable packaging line, introducing several new styles available exclusively in evercan in the coming year.

The brewery has also partnered with Novelis on a closed-loop recycling system for its used beverage cans. The cans are collected straight from the brewery and returned to a nearby Novelis recycling center where the high-recycled content evercan material is recycled back into new evercan sheet for re-use.

Novelis’ Bruce Maclane says “several” additional craft brewers will be coming on board with evercan this year.

Recycling aluminum requires 95 percent less energy and produces 95 percent fewer greenhouse gas emissions than manufacturing primary aluminum, Novelis says.

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