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Is HP Planning A Green Marketing Push?

In a recent AdAge interview, Michael Mendenhall, the new senior VP-CMO at HP, said that McGarryBowen will be handling a new, unspecified corporate assignment – not for any of HP’s three divisions.. AdAge speculates that the agency could be involved in a sustainability effort. Here’s the publication’s reasoning: At a … Read more »

Nordstrom Switching To 100% Recycled Bags And Boxes

Nordstrom plans to introduce new environmentally friendly packaging options for customers throughout 2008. Fully recyclable shopping bags and gift boxes and a reusable shopping tote will be available to customers as the year progresses. The retailer will gradually roll out 100 percent recyclable bags from April through September as its … Read more »

Maine Wants Lobster Fisheries Certified Sustainable

The Maine lobster industry is seeking to have its lobster certified as sustainable by the London-based Marine Stewardship Council, AP reports. Fisheries certified as “sustainable” can use the council’s blue ecolabel. If given the choice between an Australian lobster with an MSC seal or a Maine lobster without, consumers might … Read more »

Staples Switches All Copy & Print Centers To Recycled Paper

Staples says that all of its 1,400 Copy & Print Centers in the U.S. are now using recycled paper certified by the Forest Stewardship Council as the standard offering for black and white copy and print jobs – a first for a national copy and print operation. Staples now offers … Read more »

PHH GreenFleet Adds Telematics Service

PHH Arval has added data from telematics to GreenFleet’s PHH Onboard service to help companies cut their emissions. Using data captured from the telematics device in each vehicle, PHH Arval says that companies can monitor and impact driver behavior, such as speeding and idling  – all of which contribute to … Read more »

China’s Solar Industry Feels The Heat

Luoyang Zhonggui High-Technology Co. in China’s Henan Province is a green energy company that produces polysilicon for solar panels. But, according to a Washington Post article, the company is guilty of dumping silicon tetrachloride, the byproduct of polysilicon production, in a village near the factory. Polysilicon companies in the developed … Read more »

Nature Provides Recipe For Sustainable Manufacturing

By studying the Earth’s biosphere, managers can learn how to build ecologically friendly products that reduce manufacturing costs, Gregory Unruh writes in the Dallas Morning News. To make recycling easier, manufacturers should think fewer materials, rethink sourcing strategies and simplify the number and types of materials used in production – … Read more »

DHL Program Lets Customers Offset Shipping Emissions

DHL has launched a carbon neutral shipping service, DHL GoGreen Express, in the Asia Pacific region. DHL says the program is part of the company’s GoGreen range of carbon-neutral and low-carbon shipping options that are available in Europe and were launched in January 2007. In Asia Pacific, the service will … Read more »

Zurn, Eaton Launch Green Building Website

Eaton Corporation is the first company to join a new green initiative launched by commercial plumbing products manufacturer Zurn Engineered Water Solutions. The primary mission of Stand Up for the Earth is to help organizations reduce their environmental impact and to recognize those that achieve this commitment, according to the … Read more »

Foster’s Offsets Emissions Of ‘Cascade Green’

Foster’s is offsetting all of the carbon emissions of its new lager, Cascade Green.The company says that the lager is brewed at the Cascade Brewery from locally produced ingredients. Packaging has been designed to minimize greenhouse gas emissions, using the lightest weight, highest recycled content glass bottle currently available in … Read more »

Big Brands Back Organic Standard For Beauty Industry

The first organic standard for the U.S. beauty and personal care market has launched with the support of 30 founding members including Aveda, Estee Lauder, L’Oreal, and Origins, according to the Organic And Sustainable Industry Standards, or OASIS.”The beauty of OASIS is that as an industry consensus standard its members … Read more »

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