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Hotels Need To Market Green Programs Better

jdpower1.jpgAlthough nearly three-fourths of hotel guests in North America willingly participate in environmentally friendly programs offered during their hotel stays, many guests remain unaware of whether these programs are offered at the hotel property, according to J.D. Power and Associates…

GE Launches Green Credit Card

gemoney.jpgGE has launched the GE Money Earth Rewards Platinum MasterCard – the first consumer finance product in GE’s ecomagination portfolio – that allows users to reduce their carbon footprint by automatically contributing up to one percent of their card purchases to buy greenhouse gas emissions offsets.

All card…

European Car Ads Turn To Green Metaphors

bmw5.jpgThe new emphasis on alternative energy and low carbon-dioxide emissions in car ads for Europe’s premium brands reflects the pressure car makers feel from environmental groups and European Union regulators to tone down their emphasis on power and speed or at least reconcile those traits with the theme of environmental stewardship, The Wall Street Journal reports.

In Sweden…

Toyota Plant To Get Green Makeover

prius5.jpgToyota says that it plans to increase the sustainability of its production operations, Huliq.com reports. The initiative will emphasize the role of nature in creating production sites.

These “sustainable plant” activities are to be first carried out at Toyota’s Tsutsumi Plant, which makes…

’24’ Reduces Carbon Footprint

24.jpgImagine and Twentieth Century Fox Television say they will make the TV series 24 the first production ever to save enough energy and reduce enough carbon emissions over the course of a season to render its entire season finale carbon neutral.

Beginning with production on Season 7, 24 intends to…

OfficeMax Launches New Recycling Program

officemaxrecycling.jpgOfficeMax has launched a new recycling program through its MaxPerks membership program. The system provides customers with a system to collect and redeem recyclable office items such as used ink and toner cartridges and cell phones with batteries.

After enrolling…

Brother: The Paperless Office Is Our Goal

brother.jpgIn an interview with Business Green Blog, Mike Dinsdale, UK communications director for printer giant Brother (he’s also responsible for the corporate social responsibility agenda), says that Brother’s long term goal is the paperless office and that the current aim is to move to a paper-lite office…

‘Green’ Vodka Hits Market

360vodka.jpgMcCormick Distilling Co. and Premier Beverage Co. have launched 360 Vodka, which the companies are calling “the world’s first environmentally-friendly vodka.”

The distillery was recently upgraded to reduce fossil fuel energy use by 21 percent and meets or exceeds all U.S. EPA air and water quality standards for modern distilleries, according to the companies…

Macy’s Saves With Osram’s Electrodeless Compact Fluorescent Bulbs

macys.jpgOsram Sylvania’s chief executive Charlie Jerabek said that the company’s electrodeless compact fluorescent lasts for about 15,000 hours and cost about $25 to $30 apiece, according to an interview…