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Nike Sells Carbon Credits to Entergy

March 23, 2007October 3, 2009 by Paul Nastu

Nike has sold emission reduction credits totaling 100,000 metric tons to utility company Entergy. Environmental Resources Trust verified and registered the credit as a result of Nike exceeding its carbon footprint goals with the World Wildlife Fund's Climate Savers program. Corporations register their greenhouse gas emissions with...

Corporate America’s Love Affair with Green Power More Than PR Fluff

March 21, 2007October 3, 2009 by Paul Nastu

A recent CNNMoney.com article asks, how much of recent corporate renewable energy annoucements are PR fluff? "It's 98 percent real and 2 percent PR," Mike Eckhart, president of the American Council on Renewable Energy, says in the article."The CEOs can't just pay lip service anymore, the employees read the papers too...

Bradford & Bingley Release 2006 CSR Report

March 20, 2007June 16, 2007 by Paul Nastu

p>Bradford & Bingley's 2006 CSR report is now available on its Website. Bradford & Bingley became carbon neutral in...

SAS Introduces Voluntary Greenhouse Gas Charge

March 15, 2007October 3, 2009 by Paul Nastu

SAS AB has introduced (PDF) a voluntary greenhouse charge for passengers who want to offset their flights carbon dioxide emissions, AP reports. A passenger flying between Stockholm and Continental Europe would have to pay...

Edwards Campaign Goes Carbon Neutral

March 15, 2007October 3, 2009 by Paul Nastu

John Edwards is making his campaign carbon neutral. The Edwards campaign will offset the carbon emitted by Edwards and his staff's campaign travel, and the energy used in his campaign headquarters and field offices...

Yakima Goes 100% Carbon Neutral, Plans Marketing Campaign

March 9, 2007October 3, 2009 by Paul Nastu

Yakima, a manufacturer of vehicle racks, has launched Planet Payback, a company-wide initiative that will offset the carbon footprint of all operations, products and their distribution, as well as YakimaÃ¢â‚¬â„¢s field marketing team. The remaining corporate activities of the company will...

Expedia Launches Offset Program for Corporate Travelers

March 8, 2007October 3, 2009 by Paul Nastu

Expedia Corporate Travel says it will be the first global corporate travel agency to roll out a carbon offset program to its corporate travel customers. The company has partnered with TerraPass on the program, which will start in April. Through it, businesses can both calculate the amount of...

Another Report Criticizes Carbon Offset Programs

March 1, 2007October 3, 2009 by Paul Nastu

A study from lobby group Carbon Trade Watch, entitled The Carbon Neutral Myth (PDF), argues that carbon offsets are a dangerous form of "greenwash," Green Business News reports. Besides the usual objections to offset programs, it also explores how "projects that look great on the website or in the leaflet are often, in practice, mismanaged, ineffective or detrimental to the

79 Colleges Commit to Lowering Carbon Emissions

February 22, 2007October 3, 2009 by Paul Nastu

Seventy-nine college and university presidents have signed the American College and University Presidents Climate Commitment, agreeing to cut their institutions' carbon emissions to zero over time, The Chronicle of Higher Education reports...

Warner Music Announces Environmental Initiatives

February 19, 2007October 3, 2009 by Paul Nastu

WEA, the U.S. sales and distribution company of Warner Music Group, says (via Ecorazzi) that by the end of March, it will use ecologically-enhanced paper packaging for its standard CD and DVD products in the U.S...

Standard Renewable Energy Certificate Purchase and Sale Contract Released

February 14, 2007October 3, 2009 by Paul Nastu

The American Council On Renewable Energy has released a standard form contract for national trading of Renewable Energy Certificates. The contract is intended as infrastructure to help buyers and sellers transact, foster market...

Green Marketing Could Be Key to Corporate Survival

February 13, 2007 by Paul Nastu

The heads of AMV BBDO, JWT, Ogilvy, RKCR/Y&R and Saatchi & Saatchi have told the Financial Times that they believe green advertising will grow in the next 12 months. They predict a wave of green marketing campaigns as businesses compete on their environmental claims - some even arguing that it could become a matter of their very survival. Advertisers that

Nike Sells Carbon Credits to Entergy

Corporate America’s Love Affair with Green Power More Than PR Fluff

Bradford & Bingley Release 2006 CSR Report

SAS Introduces Voluntary Greenhouse Gas Charge

Edwards Campaign Goes Carbon Neutral

Yakima Goes 100% Carbon Neutral, Plans Marketing Campaign

Expedia Launches Offset Program for Corporate Travelers

Another Report Criticizes Carbon Offset Programs

79 Colleges Commit to Lowering Carbon Emissions

Warner Music Announces Environmental Initiatives

Standard Renewable Energy Certificate Purchase and Sale Contract Released

Green Marketing Could Be Key to Corporate Survival

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