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Social Media

How to Leverage Social Media for Sustainability Reporting

Just having a robust social media platform to communicate a company’s sustainability reporting is not enough; firms need to incorporate social media into an overall communications strategy and have top management plug the efforts to boost authenticity, says a Business of Social Responsibility article by Guy Morgan. Morgan is director of … Read more »

Levi’s, BBVA, Ebay Top Social Media Sustainability Index

Levi’s, BBVA, Ebay Top Social Media Sustainability Index

Levi Strauss, financial company BBVA, Ebay, Danone and General Electric top the SMI-Wizness Social Media Sustainability Index 2012, an annual review analyzing how major companies use social media to communicate sustainability and corporate social responsibility. Telefonica, IBM, Marks & Spencer, FedEx and Microsoft rounded out the top 10 on the … Read more »