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Levi’s VP: 3 Ways to Engage Consumers in Sustainability

Levi Strauss & Co.’s vice president of sustainability, Michael Kobori, outlines three key ways in which businesses can bring sustainable practices to the level of the consumer in a blog post. First, he says, make consumers aware of their environmental impact. Levi’s recently launched a campaign to make sure people … Read more »

Green Corporate Policies Tied to Brand Strength

Green Corporate Policies Tied to Brand Strength

Companies’ environmental policies and reporting practices are among the sustainability factors most linked to brand strength, according to research by corporate social responsibility database CSRHub. The research, part of a five part series, measures the relationship between 12 sustainability factors — individual components in CSRHub’s metric system — and brand … Read more »

Top Sustainability Consultants Revealed

Top Sustainability Consultants Revealed

Some 39 percent of major companies say that Ernst & Young is the sustainability consulting company they prefer, and Microsoft leads the software category with the same score, according to a Verdantix survey. KPMG achieved the highest preference score in the sustainability assurance market with 36 percent, and the Global … Read more »

Levi’s, Case-Mate Join Coke’s Ekocycle Brand

Levi’s, MCM, RVCA and Case-Mate have joined Ekocycle, an initiative to brand recycled products and encourage sustainability among young consumers, according to Coca-Cola and musical artist will.i.am, who partnered to create Ekocycle this summer. They join two anchor partners, New Era and Beats by Dr. Dre. The Coca-Cola Company has also … Read more »