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B2B Sustainability Priorities ‘Often Personal, Not Corporate’

B2B Sustainability Priorities ‘Often Personal, Not Corporate’

Owners and CEOs, overall, are not sold on sustainability as a competitive advantage, according to a study by the Shelton Group. The study found personal belief drives business decision makers. CEO Suzanne Shelton says this means appealing to a CEO’s desire to do the right thing is more important than … Read more »

Link Between Sustainability, Business Value Lacking, CEO Study Finds

Link Between Sustainability, Business Value Lacking, CEO Study Finds

The majority (63 percent) of CEOs struggle to quantify the business value of sustainability, according to a survey by the UN Global Compact and Accenture. The poll of 1,000 CEOs found the failure to make a link between sustainability and business value is the fastest rising barrier over the past … Read more »